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Margin

Also known as: Bookmaker margin, Hold

The bookmaker's expected long-run profit as a percentage of stakes taken on a market. Closely related to overround — overround measures the inflation of implied probabilities; margin measures the bookmaker's expected hold. For two-way markets the two numbers are very close; for three-way markets (football 1X2) overround is the cleaner measure. Typical UK margins: 4-7% on top-flight football.

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